Category Archives: Advertisement

audiences and personas

Marketing personalisation: why audiences and personas are important to getting it right

Marketing personalisation: why audiences and personas are important to getting it right? There are few things that can optimise the success of your marketing strategy better than effective audience targeting…

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Understanding consumer behaviour and their purchasing decisions

Understanding consumer behaviour and their purchasing decisions Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods…

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display image sizes cheat sheet

Display Cheat Sheet – All display image sizes

Display image sizes cheat sheet with Photoshop artboard will save your time and help you create beautiful banners in no time. Download now!

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facebook advertising strategy

Facebook advertising strategy

Facebook has been one of the most popular advertising platforms for a while now. Pretty easy setup and management and relatively low cost makes Facebook a go-to-market advertisement platform for anyone without a strong digital marketing background.

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youtube advertisement advantages

Why choose YouTube advertisement

Video consumption has been on the rise for quite some time now. However, the concept of advertising on a video platform such as YouTube remains foreign to many businesses. YouTube gathers a large number of people searching, watching, sharing, commenting, and “liking” video content.

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Facebook vs Google

Google AdWords vs Facebook Ads which is better for my business?

Google and Facebook are the biggest rivals in digital space and sometimes it’s hard to decide which platform is more suitable for your business, especially if you lack a bit of experience.

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